visual, system, + packaging design
Benjamin Moore, a client of Studio C, approached the agency to redesign their Designer Color Reference Set. They wanted the binder set of large color samples to better align with their hand-held Color Fan Decks to create a cohesive system of color tools. I worked on the visual and system design, incorporating client research from interior design professionals to improve the color reference and selection process in the design. I also oversaw the project from concept through production for our agency: from coordinating with our client and production vendors to managing our agency’s design team.